Meeting the Challenge #1 Innovative Idea
Challenge
Showcase all the nail polish colours in a clean and orderly environment so that the bottles are clearly visible. Create an impactful display which will be noticed in a particular competitive time of year.
Strategy
Create an innovative structure offering optimum product visibility that combines easy assembly while meeting the customer’s budget.
Achievement
A major impact at store level was achieved with a creative and impactful rotary display featuring a unique shelving system which allows for maximum visibility and facilitates the selection of the various colours.
